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location Location

Tehran

calendar Time

Thursday, 6 December 2018

Int'l Conference on Marketing and Branding

Speaker Subject

  • Buyology – Why consumers buy from you?
  • New Branding and Marketing – the Structure of Making and Developing a Popular Brand and Beloved by the Community
  • 360-Degree Branding and Marketing! Methods on Turning Each One-dollar Investment on the Brand to Profit
  • Brands of Year 2020! Surprises that will Shock You! Current, Responsive and Different Brands!
  • Consumer Behavior Cycles and Factors of Purchasing in year 2018

Speakers Introduction

Martin Lindstrom

Martin Lindstrom

One of the top 100 personalities of the world based on one of the world's most trusted magazines, “Time”, alongside Barack Obama and Angela Merkel. He is the recipient of the Marketing and Branding Genius award for helping the growth and development of 3 of the world's leading brands, Coca Cola, Nestlé, and Red Bull. He also is the author of numerous books on branding, marketing and consumer behavior. Many of his books, including the book "Buyology", "Brand Sense" and "Brand Washed", have been translated into more than 50 different languages, including Farsi.
Martin has spoken to more than a million people in 77 countries about "Branding and Marketing" and has twice been a key speaker at the Davos World Economic Forum, along with the most famous economists and presidents of the world.
In 2016, the famous website and magazine, Thinkers50, nominated Martin for the third consecutive year as of the top 20 thinkers and global business leaders of the world, and his articles on branding, marketing and consumer behavior has been numerously published in the most prestigious scientific journals such as Harvard Business Review and Time.
As the vice president of the world's largest telecommunications company, "British Telecom", at the age of thirty, he made a tremendous development and a unique success in the company’s branding, marketing, sales growth, and communication with its customers.

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